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It’s been a long time coming but finally I am heading out on my own.  After almost ten years freelancing with a company that serves real estate photography, the time has come for me to take charge and step out on my own path as an independent real estate photographer .

It’s exciting and little scary.  Over the last few months I’ve been learning a lot of new things – about photography, marketing, virtual tour options and much more.  I want to be able to offer my clients a personalised service and I want to be able to do that with confidence and quality.

Much of the reading I’ve been doing pertains more to high end real estate and architectural photography.  These photographers generally use lighting and/or multiple speedlights, some even ‘paint’ with light creating amazing images.  They can also take hours to complete a single photo shoot and of course charge accordingly.

My market is real estate in Eastern Ontario.  I’m rural and have photographed a wide range of homes from humble mobiles to grand mansions overlooking the St Lawrence Seaway and all sorts in between.  My realtors and their homeowners generally expect me to be in and out of a property within about 45 minutes.  In that time I’m required to take photos that will present the property clearly and attractively for potential buyers.  There is no time for setting up individual lighting arrangements for each room, but in reading about these things, as well as post production techniques I’ve come to a much greater understanding on how to produce quality images.

This blog is going to highlight the properties that I photograph, and hopefully I’ll have time to add some informative posts along the way.

Here’s to the future!